Email Marketing

Don't let all the hype around hot new technologies conceal the potential of a targeted email marketing campaign. Professional email marketing is still one of the most powerful tools available to generate traffic, leads, and sales.

• 57% of Internet users worldwide say they are more apt to buy a product in a store after getting a marketing email. e-Dialog 2010
• 94% of daily email users subscribe to marketing messages. ExactTarget 2010
• 57% of consumers feel they have a more positive impression of companies when they receive email from them. Epsilon Feb 2009
• 71% remember email communications when making purchases at the sending company's web site. Epsilon 2009
• Direct Marketing Association's latest research shows ROI for email marketing is $57.25 for every dollar spent. DMA

(n)genius brings expertise in email consulting, copywriting, template design, campaign management and delivery, usage reporting, email list acquisition, and more. All campaigns benefit from detailed reporting and analytics on usage, click-throughs, opens, trends, subscriptions, and conversions.